Jacko Reporting & Dashboards
Every number we see, you see.
Calls, booked jobs, and revenue by channel, in a dashboard you have full access to from day one. Not impressions. Not “engagement.” The numbers a business actually runs on.
1-833-219-2003 · Full dashboard access is standard, not premium
You have seen the report with the big green arrows.
Impressions way up. Reach through the roof. Engagement trending beautifully. And somehow, the phone rang exactly as much as last quarter.
Vanity reporting exists because it always looks like good news, and because most agencies would rather send a pretty PDF than let a client see the raw numbers. If you have ever finished reading a marketing report and still could not answer “so did we make money?”, you were reading one.
We built Jacko’s reporting on a different rule: you get the same dashboards we use, live, always. Trust without transparency is just a slogan.
If a report cannot answer “did we make money?”, it is decoration.
Our reporting standard
The numbers a family business actually runs on
From click to cash, one thread
Because the CRM, the calendar, and the phones all live in Jacko, a lead can be followed from the ad or search result that brought them in, through the call, to the booked job and the paid invoice. That is revenue attribution: which marketing made which money.
Calls and conversations, counted
How many calls came in, how many were answered, how many were missed and rescued by Voice AI. The front door finally has a scoreboard.
Bookings and no-shows
Appointments made, kept, rescheduled, and missed, so you can see the reminders doing their work.
Reviews and reputation
Rating trends and review volume over time, alongside the requests and replies driving them.
Live, not monthly
No waiting for the end-of-month PDF. Open the dashboard, or the app, any hour you are curious. It is your data; you should never have to ask permission to look at it.
Honest numbers change the conversation
Transparent reporting is not just a feel-good policy. It changes what happens next. When the SEO work is producing calls, we can both see it, and doubling down is an easy call to make together. When a campaign is not earning its keep, that is visible too, and we say so and pivot, because you would find out anyway. Your dashboard and ours are the same dashboard.
That is also why month-to-month works. Agencies hide numbers because hidden numbers keep clients from leaving. We show everything and keep clients the old-fashioned way: 90% of the families who hire us stay.
We can afford transparency because the numbers are usually good news. When they are not, you deserve to know first.
Why every client gets full access
See what your marketing actually earns.
Ask us to walk you through a live dashboard. Real screens, real numbers, and honest answers about what they mean.
Full access from day one. No vanity metrics. Your data is yours, always.